Tell us what your list should hear from you.

Set up once, running for years. Answer these and we will tell you which sequences are worth building first — and whether your list is big enough to bother yet.

About the work
Do you have an email list already?
What should the emails do?
Who would write them? (optional)

No obligation. Nothing is billed until you have seen a fixed price and said yes to it.

Questions people ask first

Yes, and it's usually the highest-return channel a small business has, because you own the list. Nobody can change an algorithm and cut off your access to your own customers.

Monthly is a sensible floor for most businesses; weekly works if you genuinely have something worth saying. Emailing rarely enough that people forget who you are is the more common mistake.

Useful things, not announcements. Answers to questions customers ask, occasional offers, and the odd piece of news. A newsletter that only ever says 'look at us' gets unsubscribed from quickly.

Writing at a laptop beside a monitorSigning a document at a deskHands writing notes beside open laptops